The Store Manager runs a retail store as a business. They own sales targets, staffing, stock, cash, visual standards and customer experience, and make sure every shift runs to the company's standards.
Also known as: Retail Store Manager, Shop Manager, Showroom Manager
The responsibilities a Store Manager owns and the duties they perform.
The job information and the skills this role needs.
How to measure whether a Store Manager is succeeding.
In Piplhr, KPIs become recurring daily and weekly reports that each person submits - see Reporting & KPI tracking.
The Store Manager runs a retail store as a business. They own sales targets, staffing, stock, cash, visual standards and customer experience, and make sure every shift runs to the company's standards.
Key responsibilities include: achieve store sales and margin targets; recruit, schedule, train and lead store staff; control inventory, shrinkage and cash handling; maintain visual merchandising and store standards; deliver excellent customer service and resolve complaints.
Technical skills: POS systems, Inventory control, Visual merchandising, Sales reporting, Roster planning. Soft skills: People leadership, Customer focus, Problem solving, Motivating teams, Integrity with cash and stock.
A Store Manager typically reports to the Area Manager, Owner or Retail Operations Head.
Bachelor's degree preferred; retail management experience valued, with 4-8 years in retail, with 2+ years in a supervisory role.
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